Hit Nicotine Pouches

Tobacco-Free • Smoke-Free • Vapour-Free • Up to 30 Minutes • 2 Flavours

Hit Nicotine Pouches are a tobacco-free, smoke-free, and vapour-free way to consume nicotine. Simply place a pouch under your upper lip and enjoy a steady release of nicotine for up to 30 minutes — no smoke, no vapour, no smell. Available in two flavours, Hit pouches are an ideal addition to any nicotine range. Browse our full Nicotine Pouches range for all available brands.

Select your preferred flavour from the variant selector above.

What Are Nicotine Pouches?

Nicotine pouches are small, pre-portioned pouches containing nicotine and flavouring but no tobacco leaf. They are placed under the upper lip, where nicotine is absorbed through the gum tissue. They produce no smoke, no vapour, and no smell, making them one of the most discreet nicotine products available. The nicotine pouch category has grown rapidly in the UK as consumers seek smoke-free and vape-free alternatives.

How Do Nicotine Pouches Work?

When placed under the upper lip, the moisture in your mouth activates the pouch and begins releasing nicotine through the oral mucosa (the lining of the mouth). This delivers nicotine directly into the bloodstream without inhalation. Each pouch typically lasts between 20 and 30 minutes before the nicotine is fully released.

Are Nicotine Pouches Tobacco-Free?

Yes — nicotine pouches contain no tobacco leaf. The nicotine is extracted and purified separately, then combined with flavouring and a carrier material in the pouch. This means they do not carry the same regulatory classification as tobacco products in the UK, though they are still subject to age-of-sale restrictions as they contain nicotine.

Why Are Nicotine Pouches Growing in Popularity?

Nicotine pouches appeal to a wide range of consumers — from smokers and vapers looking for a discreet alternative in situations where smoking or vaping is not permitted, to those seeking a tobacco-free nicotine option. Their compact size, lack of smell, and ease of use make them a natural impulse purchase in convenience retail. Browse the full nicotine pouches range to stock multiple brands.

What Is the Difference Between Nicotine Pouches and Snus?

Snus is a traditional Scandinavian oral tobacco product that contains actual tobacco leaf and is banned for sale in the UK. Nicotine pouches are tobacco-free and are legal to sell in the UK. While both are placed under the lip, nicotine pouches are a distinct and legally compliant product category.

Frequently Asked Questions

⚠ Age Restriction: This product is intended for adults aged 18 and over. Contains nicotine — an addictive substance. Not suitable for non-smokers, pregnant women, or those with cardiovascular conditions. Keep out of reach of children.